Select an event in the event dropdown.
Select sub-parameters in the event to analyze by using the "+ Add Sub-Parameter" button.
To analyze an aggregate in the event, select "+ Add Aggregate". See the the types and their definitions below.
If not selected, the default aggregate selected is count.
Select the Segment in the dropdown you have setup in the right side panel.
If not selected, the default segment is all users.
Select "+ Add Segment" to create a new segment of users. Then define the segment user settings. The settings will be saved with the filter if you save the mechanic
Select "+ Add Segment" to create a another new segment of users.
When using segments, every new segment will be added to the events linked segment dropdown. When building an event to analyze, you can add a segment to that specific event.
To build a formula, you can only use the events you've created with operators given in the table.
A Event in a formula is formed like this '{A}'. The event will be the result of the aggregate selected on the event. So, if you aggregate Event "A" by count, then '{A}' will represent the count value.
Ex. ({A} / {B}) * 100.
Breakdowns consist of basic parameters and custom event sub-parameters.
All events will filter down to match each other's sub-parameters to only display matching named parameters. You can breakdown by any number of the filtered parameters.
Your data will be grouped/split by the specific parameters you selected and plot thier aggregate value.
Charts default to line, if unselected.
The data will be broken down by Event, and each breakdown you selected. Graph will produce a horizontal bar chart.
The data will be broken down by Event, and each breakdown you selected. Graph will produce a horizontal stacked bar chart using two depths of breakdowns you selected.
The data will be broken down by Event, and each breakdown you selected. Graph will produce a line chart with the x-axis always set to date.
The count of events.
The amount of unique users doing this event.
The calculated average amount of times this event occurs per unique user; Count/Unique.
Select a Sub-Parameter you want to aggregate by. This will only output correctly if the sub-parameter is a numerical value. Using a sub-parameter as an aggregate will allow you to select a sub-type to calculate by.
Average value of the sub-parameter.
Median value of the sub-parameter.
Total sum value of the sub-parameter.
Smallest min value of the sub-parameter.
Largest max value of the sub-parameter.